Ruda
TNT Music Awards
We were commissioned by Rudamacho Agency to animate the on-air package for the TNT Music Awards, one of the most prominent television events in Latin America celebrating music, culture, and entertainment. Our role was to transform the creative concept into a dynamic and visually engaging identity, ensuring consistency across all on-air elements — from show opens and transitions to lower thirds and award categories.
The challenge was to capture the high energy and glamour of the awards while keeping the design flexible enough to adapt to multiple formats and broadcast needs. We developed a rich visual language, combining bold motion graphics, rhythmic animations, and a sleek design system that gave the broadcast a contemporary, memorable look.
This project not only strengthened TNT’s brand presence but also set a new benchmark in terms of creative excellence for regional award shows. The work was honored with the Latin America Promax/BDA Gold Award in the Total Package Design category — one of the most prestigious recognitions in the broadcast design industry — highlighting the project’s originality, innovation, and impact.
Credits
Credits Ozono
Animation: Matias Dalessandro, Dario Gomez, Juan Pignataro, Jesica Cormack
Production: Adrian Scurci, Camila Cantarella
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Client: Rudamacho
Creative Direction: Eliana Antonino
Design: Eliana Antonino, Paula Vidal
Production: Victoria Echevarry