Club Atlético Independiente
Season ticket campaign
When a club opens its doors to you, it’s not just inviting you to work — it’s welcoming you into its history, identity, and passion. At Ozono, we had the incredible honor of creating a piece for Club Atlético Independiente, a true icon of Argentine football, as part of their 2025 season ticket campaign launched today.
What makes us most proud is that this campaign didn’t just connect emotionally with fans — it also translated into a remarkable sales success, surpassing expectations and reaffirming the deep bond between the club and its supporters.
This was more than just a project — it was a deep dive into a world filled with powerful symbols, legendary figures, and raw emotion.
We worked alongside an amazing team, blending design, illustration, 2D animation, and AI to tell a story that resonated across generations and proved its impact at the box office.
A beautiful challenge that left our hearts beating stronger — and a campaign that will be remembered not only for its creativity, but also for its sales achievement.
Credits
CAI: Desde cualquier lugar
Credits: Ozono
Creative & Art Direction: Adrian Scurci
Design: Jose Luis Diaz, Jonathan Bruno Prado
Animation: Jose Luis Diaz, Jonathan Bruno Prado, Dario Gomez, Francisco Azcurra, Adrian Scurci
Client: CAI
Executive Producer: Bautista Contepomi
